Customer service is one of the most important pillars for a successful business. Owners try their best to cater to all the customer queries in the best way possible. They try to make sure that customers value their products and look forward to purchasing more from them. The problem with organizations is that they believe that delivering the item to the client is when their job is done. However, that is probably when the customer care service actually comes into play.
What to do after product delivery?
The client likes your product. They give their orders. You deliver the order at their place. Seems like a good decent job, right? Well, not really. Once the product is delivered at the clients’, there are a bunch of different problems that may arise. The customers might have some queries regarding the product they just received. It could be related to the size, color, design of the product. This is when the customer service department needs to be on their toes to help the clients get their desired return.
Returns management
The customer care of any business is tested when the clients ask for refunds. An exchange might well do the trick, but returns is when the management is heartbroken. It is very important that the management handles the situation professionally and ensures that the customers are provided with the ideal product. They should ask the customers about the possible queries that they are facing and then provide them with the optimal solution. But, at times, it can become difficult to deal with this. It becomes entirely time consuming and cost ineffective.
RMA for Magento 2
While facing such hard time, the management should look forward to using the new Magento 2 refund tool. The new Magento 2 RMA helps the management to deal with all the tricky processes involving returns and refund management. It helps the business in creating their customized refund policy for various products that can assist their clients too. This in turn increases the overall customer turnover as customers feel that they are given importance and their queries are addressed seriously.
There is an automated system that manages all the requests made by the customers through an add-on. Moreover, the refund policy can also be customized to ensure that it provides all the details as to which products are allowed to be refunded and which are not. The extension tools also helps the business to communicate with the customers via a live chat. This helps in getting instant customer feedback and addressing their issues simultaneously.
Benefits of the RMA for Magento 2
The RMA tool helps the business to stay one step ahead of their competitors. The excellent customer care service attracts the customers to their business and will make sure they stay loyal to them. Furthermore, it makes sure that management can focus on other areas of strategic importance. The function of automated replies can help in ensuring the customers that their request is taken care of. The best part about this function is that it is extremely user friendly and the tools are very helpful in maintaining good business reputation.
When it comes to technology, North America can be the perfect choice for booming companies. This is primarily because of the investments taking place in the region to promote technological integration. The United States is undoubtedly in charge. With a gargantuan budget, the country has made a name for itself as the choicest preference for many industries. But many tend to overlook Canada. Only those with the know-how to find the best are well-aware of the emerging tech scenes of the country. It has a huge space for custom software solutions to work on and custom software development is taking full advantage of it.
In Canada, Toronto is the financial capital. In recent times, the region is witnessing an influx of various tech giants who are developing infrastructures in the region. For instance, Google invested USD 5 million in 2017 to help startups in developing AI. A lot of startups are finding these opportunities beneficial and their concentration in the city is growing.
Custom
software solution- tech-talk
A custom software solution is something that understands the specific needs of a particular company and provides solutions accordingly. The software architecture, in this regard, has been designed to suit the specific purpose. This is way better than off-the-shelf solutions. Off-the-shelf solutions are cheap, but they can only provide some specific assistance and each company has a different combination of structure and demography. That is why the relationship between companies and off-the-shelf solutions lacks chemistry.
In custom software solutions, the structure of the software has been coded as per the needs of the client with the guidance of experts with in-depth knowledge of the field. These experts are, in a way, seers. They can see the technical lags the company may face in the future and design the systemaccordingly. What they add to the solution as a bonus is agility. The software can mold itself as per the requirement. In fact, it can be modified by an internal IT team.
It has several advantages as well like:
· better return of investment · improved scalability · the ability to provide the seamless performance and solve previously unsolved puzzles · interactive features · provision to develop better end products · impress customers · finding a better way to integrate data and sync it with the system · build a brand value
What
makes it better?
The interplay of technologies is creating scope for individual tools to perform better. For instance, custom software development integrates several technologies to provide a smooth experience.
· Open source can be defined as a technology that provides a platform to both public and development communities who can enhance the user experience of custom software solutions
· Cloud-based solutions are providing a cheaper platform that helps in design, coding, testing, integration, and others. Also, it provides opportunities to work on programs from a remote location
· Artificial intelligence (AI) is probably the most valued support system. It can mimic human behavior using which predictive models can be developed and tests can be performed to make the custom software even better
· Blockchain can be definitive in its ability to provide security. Its act as a digital ledger is reliable and transparent. Its ability to decentralize the core can also be used effectively using custom software solutions
· Analytics can be used to translate the vast amount of data sourced from various corners and then create responses accordingly to deliver solutions on time
How
can Toronto help?
The custom software solution can thrive anywhere but to make it thrive better space is needed where all would come under one roof.
Imagine a place where all the leading tech firms are creating a base. Be it AI masterminds or startups, or other companies with Agile technologies, DevOps, and more. In one go custom software solutions would get everything. Toronto has emerged as that one-stop solution. In fact, it has now become the home of several giants like Ecobee, Top Hat, Apple, Ubisoft, Cisco, Oracle, and others.
The city has added advantages of immigration gains and better government support, which matter for a lot of new companies. Immigrants are making the workforce better and, in some ways, cheaper. This is helping many companies in increasing their profit margins. These immigrants are also bringing in a lot of expertise. A jump in international applicants from 2016 to 2017 would vouch for it.
This would work well for custom software solutions in two ways. The demographic dynamics would help custom software solution startups in building their infrastructure. Their rise would inspire innovation and back new ventures who are looking for solutions for their workforce.
What’s more? Toronto is getting lauded as the eighth-best city for tech companies by Dailyhive. Since the last few years, it has also lured in more companies than the San Francisco Bay Area and New York City.
Entrepreneurs need to be actively searching for new opportunities.
Once your startup has stabilized a bit and is starting to make a reasonable amount of revenue, it might be the time to start looking into other investment options.
By not placing all of your eggs in one basket, in this case, your startup, you’re putting a safety net for yourself and your loved ones if things take an unfavorable turn.
Here are the fastest-growing industries for entrepreneurs to invest in:
Artificial intelligence.
Artificial intelligence and machine learning are changing our world completely.
Almost every day, a new business has made a substantial profit thanks to artificial intelligence.
Artificial intelligence and machine learning have countless use cases. From recommendation engines to self-driving cars, intelligent drones to optimized route finders, the use cases seem to become one after another.
Having a technical background will almost certainly help you out if you’re thinking about investing in a company that primarily focuses on developing artificial intelligence solutions. But with a few online courses, you’ll be able to manage.
Plus, there are tons of resources online that you can take for free that will give you enough insights about artificial intelligence that you’ll be confident in investing in it.
Thanks to AI and another advancement, customer service can also be improved. Having a free live chat app for website will help you satisfy your audience.
Fintech.
Fintech or financial technology aims to use technology to solve the problems faced by the financial industry.
More and more people want to see innovation in the old and outdated financial industry. People are willing to try new technologies to see how they can be more efficient and savvier with their hard-earned money.
Blockchain, the technology behind popular cryptocurrencies such as Bitcoin, is steadily being used for other financial applications.
Banks like the Russian ALFA Bank, Singaporean United Overseas Bank, and Australian Common Wealth Bank, Indian Yes bank, are all using blockchain in their fintech efforts.
Having a background in finance, business, or technology, would provide you with valuable insights that could help you in making a wise investment decision.
Health.
Health is an industry that is going through a lot of changes at a rapid pace.
People are starting to become increasingly concerned about how their actions affect their health and their quality of life.
Wearable technology like Fitbits is becoming increasingly popular, especially among a younger demographic.
By investing in a company that is in the process of developing new technology that will help people and their health, you might be able to get a worthwhile investment.
If you invest in a company that has already developed a new product, the chances are that a lot of other people would also be interested in that company.
It is up to you to decide what kind of investment and the level of risk that you are willing to take.
Construction.
Construction is quickly becoming a growing industry again. The need for efficient and environmentally friendly housing is becoming a fast-growing industry that you should consider investing in.
The millennial homeownership rate is declining. A large number of millennials can’t buy a house because of their student loans, and millennials are also less interested in settling down early.
You might have an opportunity in your hands. As an entrepreneur, you’re inclined to take risks when other people stay away.
If you find a company that is developing housing solutions that cater specifically towards millennials, you’re going to be able to tap in on an overlooked or unappreciated market.
Consulting.
Consulting is a fast-growing field that entrepreneurs should be keeping a close eye on.
Most people are experts at least one particular thing. Find what you’re good at besides being an entrepreneur, and you’re all set to start consulting.
You can invest in a consulting business by investing only in your time. You don’t even need a lot of capital.
If you’re an entrepreneur who is running a startup that revolves around social media, you probably have more than average insights about social media. Businesses are willing to pay a good amount of money if you can consult them and help them out with the problems that they are facing with their business.
The great thing about consulting is that you don’t even need to be an expert. All you need is to do is have working, practical knowledge that will help you provide actual value to your clients.
Transportation.
Transporation is another rapidly growing industry. With climate change becoming a more significant challenge by the day, the way we commute needs to change, fast.
Smart cities will make our transport routes more efficient and less of a burden on our resources.
Self-driving cars, once tested to perfection, will help save up for the time lost in daily commutes.
Electric cars will help save our planet by putting an end to our reliance on fossil fuels, as we go towards greener and renewable sources of energy.
The transportation industry is growing and will continue to grow in the future too. For entrepreneurs, transportation is a great industry to invest in with an expected stock market 10-year gain of 125.82%.
Consumer retail.
Consumer retail includes ecommerce, personalized retail, and pop up retailers.
As more and more people are becoming comfortable shopping online, consumer retail seems to be growing in the future.
When investing in the consumer retail industry, it would be ideal to invest in a business that has thoroughly invested itself in the digital world but maintains a sound brick and mortar presence as well. That way, you’ll be able to have the best of both worlds.
Conclusion
Entrepreneurs that take calculated risks can gain the most rewards.
Remember that you should only invest in industries and businesses you believe in and trust. Investing in something that you don’t completely understand (for me, it’s cryptocurrencies), you might be at risk of losing a sizeable sum.
By investing in fast-growing industries, you’ll be able to cash in on a trend at a good time. Keep observing the industry and when it’s time to jump, jump immediately, and move on to the next big thing.
Hamzah Adil is a digital marketing executive who loves to write about business and entrepreneurship. Lately, he’s also taken an interest in investing and finance. He is currently working for a startup that has developed a new live chat application called SwiftChat. Live chat software allows businesses to provide quality support to their website visitors at a reasonable price.
Phishing and spear phishing are some of the most common tactics used by hackers to steal information from internet users and infect their hardware with malicious programming that could render it useless.
What is phishing? Phishing is the act of sending fake emails to a large number of recipients at random with the expectation that only a small percentage will respond. These emails consist of scams that attempt to trick the recipient into providing confidential information, like account credentials, to the attacker.
Spear phishing emails take this a step further
as they are more targeted to the victim in nature. Hackers select an individual
target within an organization, using social media and other public information
and craft a fake email tailored for that person. This makes the victim more
likely to interact with the email as they are tricked into believing it is
legitimate.
Where did this all originate? How did phishing
scams come to be? They are considered one of the most prominent forms of cyber
threats out there today, which correlates with emails being one of the most
popular methods of communication, such as in email marketing.
Origins of the Term
Internet records indicate that the first time
that the term “phishing” was used and recorded was on January 2, 1996, in a
newsgroup called AOHell.
Some of the earliest hackers in the game were
dubbed “phreaks.” It’s no surprise, then, that the term phishing grew from the
nickname. The use of “ph” in place of the “f” was common in the
telecommunication field back in the day. For example, phreaking refers to the
exploration, experimentation, and study of telecommunication systems. Phreaks
and hackers have always been closely linked. The “ph” spelling in “phishing”
was used to link the scams with these underground communities.
But why “phishing”? When you consider the
definition of the term, one can see the metaphor clearly. Hackers capture
information from users much like capturing a fish that is lured to a hook by a
fake bait. In the context of phishing, the spoofy bait is the email.
Where Did Phishing Originate?
In the early 1990s, dial-up was king and
American Online (AOL) was your go-to internet provider. During this time,
millions of people were interconnected via the world wide web daily — granted,
sometimes not at the same time if in the same household.
But not everyone intended to use the internet for good. Hackers and those who traded pirated software also communicated via the internet, forming bonds and schemes. This community became dubbed as the warez community. The warez community eventually made the first moves to conduct phishing attacks.
At first, phishers would steal users’
passwords and used algorithms to create randomized credit card numbers. These
random credit card numbers were used to open AOL accounts, which were then used
to spam other users and for a wide range of other things. In 1995, AOL finally
interfered by creating security measures to prevent the successful use of
randomly generated credit card numbers.
Since their random credit card number
generating scheme was shut down, phishers decided on an alternative that would
wind up enduring. They decided to send messages to users as if they were AOL
employees communicating through the AOL instant messenger and email systems.
These messages consisted of requests for users
to verify their accounts or to confirm their billing information. This scam
tricked many people, especially since nothing like it had ever been done
before. The problem intensified when phishers set up AIM accounts through the
Internet since they were outside AOL jurisdiction.
AOL’s solution? The internet provider decided
it would include warnings on its email and instant messenger clients to keep
people from providing sensitive information on those platforms.
How Has Phishing Evolved?
Soon after the AOL schemes died down and e-commerce rose to the forefront of the online space, phishers turned their attention to online payment systems. The first recorded attack was on E-Gold in June 2001, although it was unsuccessful. By late 2003, phishers registered dozens of domains that imitated legitimate sites like eBay and PayPal to those who were not paying enough attention. They then sent out fake emails to PayPayl customers using email worm programs. These led users to spoofed sites, where they were asked to update their credit card details and other identifying information.
Fast forward to the start of 2004, and
phishers are riding a huge wave of success that includes attacks on banking
sites and their customers. They began to use tactics like popup windows, which
were used to capture sensitive information from victims. Since then, many other
sophisticated methods have been developed, including:
Links (change your password, click
for discount, etc.)
Attachments
Impersonations of someone the
recipient knows
Requests for sensitive data
These days, phishing is alive and well. It continues to be a hot topic of discussion among cybersecurity experts as they work to find better solutions to combat hackers daily.
The world has changed, and it keeps on changing. We know live in a world where mobile devices and smartphones have become almost all-encompassing; we rely on them for far more than just basic communication – they have become the items around which our lives are organized, through which our thoughts and plans link up to the wider world, and wherein we record our daily existence, do our shopping, our banking, book our reservations, find love, and discover new forms of entertainment. Our mobile devices have intertwined with our lives in ways hitherto unimaginable… and believe us when we say that this is merely the beginning.
As such, even thinking for a moment that your business might not need an app is increasingly ridiculous. Businesses rely on their competitive nature, on staying one step ahead of the others, and gaining the edge over any others within their field. Not having an app for your business in 2020 is something which not only marks your business out as irrelevant in the modern, dynamic, and ever-evolving marketplace, it also cuts your business off from a wide range of advantages and opportunities which custom app development offers with ease.
While there are, frankly, dozens of different reasons why custom apps for business are more important and essential for business growth than ever before, we’re going to focus on just a small handful of justifications in this blog. By considering the points below, and thinking seriously about why business apps can open the doors for increased trade, heightened marketing reach, greater customer satisfaction and so very much more in 2020, it will become blatantly clear why your business really does need an app, and why a custom app for your business may just be the smartest move you make this year. Read on and find out for yourself!
Direct Customer Interaction
It seems like a million years ago that businesses would have distinct and impenetrable opening and closing hours, outside of which there could be no questions answered, no customer interaction, and no promotional efforts made. If business apps have achieved one thing, and can help your business in one way above all others, it’s in this sense of completely throwing open the doors of opportunity for heightening your communication with customers.
Whether this comes in the form of advanced AI chatbots, which allow you to answer customer questions and provide assistance through the wonder of artificial intelligence, or in the form of interactive blogs, link-ups to Twitter accounts, or a live chat feature (or indeed many other possibilities) the options are more or less endless. Customers are more demanding than ever before when it comes to their time and the level of service they receive, and believe us, your competitors will be more than happy to snap up customers who look – even for a moment – elsewhere. Business apps allow you to keep customers happy and in the loop… and happy customers spend more, and return again, and again, and again.
A Range of Features at Their Fingertips
While there’s little doubt about the fact that your website contains all the truly essential information your customers need to know about your business, it would be foolhardy to believe that this is the be-all-and-end-all of what your business requires.
After all, so very many online interactions and web searches nowadays take place on mobile devices, and your customers want to be able to access more than just the basics, and they’ll need to be able to do so on the go. With an app for your business, you can link up your website to your social media feeds. You’ll be able to add interactive maps. You’ll be able to turn those mobile devices into augmented reality marketing tools. You can bring mobile games into your app, turn phones into loyalty cards and voucher scanners. The possibilities are as broad as they are exciting!
Do I Need an App if I use Social Media Marketing?
In a word: yes. Don’t get us wrong: there’s no questioning the fact that social media marketing and social media feeds are fantastic tools for businesses of all types, linking your presence up to a truly global network, and helping your business to grow and establish itself on the marketplace. However, a custom business app can help complement your social media efforts, and can also achieve goals which social media cannot reach.
Why? Because a custom app for your business removes all the spam that comes with social media, and allows your customer base to have unfettered, uninterrupted access to everything your business does. Just think about it: when you put your messages out on Twitter or Instagram etc, those marketing messages and content needs to compete with millions upon millions of other items, and can easily get lost if the algorithms are not in your favor. An app will deal with this issue instantaneously, and it also gives you much more creative control regarding how your content comes across.
Take Email Marketing Further with Push Notifications
Push notifications are one of the most useful and effective aspects of a custom business app, as they allow your business to provide sharp, snappy, and efficient reminders and messages to your customer base, and keep engagement and interaction levels high.
Interestingly, this used to be the realm of more traditional email marketing, which many claim was effectively killed off by Google’s highly effective spam filters and ‘promotions’ folder. Be serious: when was the last time you looked through the emails in your promotions folder and gave the material there even the slightest hint of a second look? The chances are, this isn’t something you do often… if ever at all. Your customers will download your business app because they want to associate with your company, and they want to receive updates about what you do and will do in the future – push notifications bypass those spam filters and allow you to communicate your messages with ease.
Streamline Communications and Build Relationships with Business Apps
We’ve outlined just some of the key reasons why your business needs a mobile app, and why developing a custom app with a professional app development agency might just be the smartest move you make. The future is here, and through mobile apps, businesses are more capable than ever of keeping up with the increasing demands of an ever-growing consumer base, whose expectations and standards never stop growing higher.
Mobile apps not only place your business at the forefront of a quickly evolving market, they manage to do what businesses have been striving to do for generations: they deepen the relationship between customer and company, and personalize communication to an impressive and highly effective level. Add into this mix the efficiency of an app, the heightened marketing potential, and the progressive branding opportunities, and the reasons for developing a mobile app grow more convincing than ever before.
About the author
Though a lawyer by trade, Vasily Malyshev found his passion in the mobile tech, self-taught design and development. He is the founder of Messapps, one of the top New York app development companies. Today, in addition to working with Messapps, Vasily is also teaching app development and marketing at New York University and regularly invests in other tech startups.
The HR department in any organization plays a pivotal supporting role and may determine whether the larger vision of the organization is achieved. This department is not only responsible for hiring people that help to drive the vision forward but also helps in managing their daily tasks.
People management is a complex activity given that humans will naturally adapt very slowly to various situations. HR professionals are thus key in providing a great experience to all the employees. This experience is further reflected in the results and the overall customer experience. In this article, we explore various ways in which HR professionals can help in improving the experience of all employees.
Think and Act Strategically
The main role that HR professional plays are providing an environment in which the company’s goals can be achieved. Human resource managers, therefore, need to align themselves with the company’s goals as a way of participating in their accomplishment.
This calls for the HR manager to create plans, steps, and means through which the vision can be achieved through the people hired by the company.
For instance, working with other company leaders, the HR manager should develop training and evaluation processes with certain goals to be achieved, or should even extend assistance to resigning employees through outplacement services.
Master Great Communication Skills
One of the unfortunate situations that affect the achievement of goals is having an HR department who cannot communicate effectively. Communication in this sense encompasses both verbal and nonverbal processes.
If, for instance, there are changes or reorganizations to be made in particular departments, it not only matters whether it is done but also how it is done.
Such communication is so vital that even how the message is crafted determines how employees respond to it. In a situation where the message is delivered by word of mouth, the tone of the voice, the time as well as the expressions that go along with it play a role in determining how it is received, understood and interpreted.
Be A Good Listener
A great part of the HR job includes solving problems. Solving problems, in return requires good listening skills without being biased. This is essential in helping you make decisions and give guidance.
Quite often, HR professionals get into situations where they have to solve conflicts and even handle personal challenges. Being a good listener helps to make sound judgment and offer guidance from an informed perspective.
Be An Inspiration
The HR manager in any organization is by default a leader. This means he/she is expected to abide by the rules and laws of the organization, but most importantly be an inspiration to others.
The role of an HR professional is not only in crafting policies but to a large extent, they are expected to live by them. They must lead by example in several aspects.
To a large extent, it is not an easy task to establish and live by the total requirements of the HR professional. It requires great interpersonal and intrapersonal skills.
Be Tech-Savvy
Modern communication is expected to be quick, efficient and timely. Through the use of technology, such communication becomes easier and should simplify the work of the HR practitioner.
For instance, the preparation of Powerpoint presentations and working with them through a projector requires one to be tech-savvy. In other circumstances, you will be needed to create video conferences for purposes such as long distant interviews. Whereas someone else may handle the technical elements in a meeting room, it still helps to understand the technology being used and how impactful it is to an organization
Being tech-savvy also helps practitioners to follow and implement what could be helpful for their organizations and enhance the experience of employees
Understand the Numbers
Organizations are always restructuring and adjusting in such a way that the profits are can cater to wider interests. It is very common for companies to cut costs by laying off employees. It is the role of the HR practitioner to establish how such changes will affect delivery within the organization.
Understanding the numbers is also important in the evaluation of the kind of workforce needed to execute various tasks. Having a workforce that is lean but efficient is a result of such evaluations and helps to improve employee interactions.
Conclusion
The HR profession is undergoing overwhelming changes. Many practitioners are using experimental approaches as a way of testing the changes taking place in the profession. However, it has been noted that one of the best ways to enhance HR experiences is by using both new and old systems within the organization.
The bottom line is that HR is a key driving force in helping the organization to achieve the set goals. HR practitioners must constantly evaluate their systems and create processes that deliver a great experience. More importantly, the HR practitioner must create systems that address specific challenges within various departments and in the entire organization.
Rand Fishkin, Neil Patel, Barry Schwartz, Jeff Bulas- legends in the sphere of digital marketing. And for good reason. These guys pioneered the industry and have provided the educational framework on which hundreds of thousands of digital marketers have built their careers.
These legends aside, we’ve compiled a list of digital marketers- from solidified veterans to emerging standouts, who’ve shown ninja-like skill-sets in their respective niches.
We recommend checking out Eric Sharp. He’s the CEO and founder of Protofuse, an agency specializing in website design and strategic marketing strategies for big-name companies like Stanford University, the Dixon pencil company, Carefree Communities (a $1.68 billion dollar company), and for many other companies — ranging from 1 Million to 1 Billion in revenue. Check out Eric’s interesting story on his website.
Juan Merodio (juanmerodio.com)
We chose Juan Merodio as our first choice for anyone interested in Spain and Latin American markets. He specializes in Social Networks and Digital Transformation, is a regular speaker at conferences, business schools and universities, and has offered customized training to companies such as IBM and Microsoft.
Mel Carson (melcarson.com)
Take a look at Mel’s website, and you’ll see the sheer amount of knowledge this guy has. An experienced digital powerhouse, Mel is a Digital Marketing Strategist, Consultant, Coach, Public Speaker, and author. His consultancy company, Delightful Communications, helps companies successfully implement marketing strategies that focus on Social Media, influencer marketing, Content Marketing, Personal Branding and PR.
Stephen C. Murphy (sbcmurphy.com)
New Jersey’s Best 40 Under 40 Marketer in 2015, Stephen has 10+ years marketing experience and specializes in Marketing Strategy & Planning, process development, digital training and Digital Foundation Package for Startups. He’s also been featured in Business Insider Magazine, which is awesome on its own.
Daisy Quaker (hiredaisy.com)
Among many other reasons, we chose Daisy for the transparency and quality of her website- a site we favoured over the other marketers on this list. Really, check it out! She has over eight years of digital marketing and specializes in pitching, building and executing customer acquisition campaigns, inbound Marketing, SEO/SEM, Conversion Optimization, Email Marketing, and Social Media Marketing. She’s managed million-dollar digital marketing budgets and driven double-digit revenue and traffic growth.
We found this guy niched-up and operating overseas in China. Specializing in cross border international marketing, content-driven SEO, data-mining (apparently has a huge 3million+ database of sellers on China’s e-commerce giant Taobao), and running highly profitable email campaigns, his consultancy has helped companies in USA, China, Canada, India, and Australia improve their overall digital marketing strategies for Western markets. Ask him for a free consultation. Top-notch stuff.
Michael Costin (michaelcostin.com)
Check out Michael Costin, a digital marketing consultant with 7+ years experience who specializes in SEO, CRO & Ad Words campaigns. His boutique agency has worked with UNICEF, Chem mart, Colgate, Konica Minolta, Netgear and ActronAir and also offers services to smaller local service businesses. He also posts AdWords tutorial videos on his website. Definitely worth checking out.
Suganthan Mohanadasan (suganthan.com)
If you’re looking to Europe, then Suganthan is your man. He’s a freelance digital marketing consultant helping medium and large companies around the world. His specialties include SEO, paid search, social and native advertising. Check out his site. He’s worked with some big names and is endorsed by some well known marketers, such as Hubspot’s Matthew Barby. Oh- and if you’re looking to work with him, plan to wait a couple months. He’s in high demand.
Lisa Schwartz (lisa-schwartz.com)
Experience talks, especially in the B2B marketing world. Lisa has 15 years of professional multi-channel marketing experience from strategy and development to execution and measurement. She currently works for the largest e-commerce and cloud computing company on Earth, but still manages to offer training and services to upper-level managers and marketers. Check out her site. Right now.
Connor Corzine (connorcorzine.com)
Worth checking out is Connor Corzine, a branding and Digital Marketing Consultant who specializes in SEO content writing, website design, corporate and personal branding, and social media marketing. Another marketer who excels in their niche, Connor is a great pick for startups looking to find their footing in the digital world. Check out his site.
The entry of the mobile point of sale (mPOS) has revolutionized many business sections by simplifying the options of cashless payments. Industries like hospitality, healthcare, travel, and tourism have been using mPOS systems and endpoints quite extensively. The rapidly growing payments ecosystem has mPOS as the major catalyst that triggered the industry into new heights.
Easy, seamless, and secure cashless payment transactions free customers from the obligation of carrying a high amount of cash and at the same time, the business owners can focus on offering improved customer experience. It fastens the sales completion cycle, boosts productivity, saves time spent on manual cash-counting, drives financial accuracy, provides customer satisfaction, and overall security.
Check out the Infographic to glean interesting insights about the current trends and future market of mPOS industry.
At the start of a new year, people want to make significant changes in their lives. You might have made resolutions to stop a bad habit or get more sleep every night. Plenty of people also decide to take the new year as an opportunity to quit the job they don’t enjoy and look for something better.
Whether you’re taking control of your career or looking for a place to land after an unforeseen change in your employment, it’s a great time to potentially work with a service like ARC Resumes to get your resume as slick and professional-looking as possible and start to look for a new position. There are tons of jobs ready and waiting for the right people to fill them, but where should you start your job search?
Check out this list of the most in-demand jobs in 2020. You’ll find open opportunities in these fields and more job security in the future, since the need for these kinds of employees won’t go away anytime soon.
1. Physical Therapist
Patients sign up for physical therapy sessions for a variety of reasons. They might need to build their strength after surgery, learn how to balance better or regain movement in injured limbs. Although patients go to their doctor for most health concerns, physical therapists study specialized exercises patients won’t be able to learn anywhere else.
There will always be a need for physical therapists, which is why it’s one of the most in-demand jobs this year. National employment for this position should grow at least 22% by 2028, which is faster than most other occupational fields.
2. Blockchain Developer
Even a few years ago, not many people knew about cryptocurrency. Now it’s a worldwide phenomenon, so more companies decide to invest every day. Businesses need people to develop cryptocurrency infrastructure to get started with a currency like Bitcoin, which is where blockchain developers come in. Specifically, people who have experience in creating contracts with Solidity will find jobs the fastest.
3. Commercial Drone Pilot
You might think flying drones is a fun hobby, but it could also be your career. Most industries need commercial drone pilots to take aerial photos and videos for marketing and surveillance purposes. Job opportunities quadrupled in the last year alone, so positions are open for both high school and college graduates.
4. Certified Electrician
Jobs that don’t require a college degree are becoming more in-demand than ever. Companies need people to fill open trade job positions that were hard to fill in recent years. Consider becoming a certified electrician, a field that experts expect to grow by 10% by 2028. It’s a job that pays an average of $60,000 per year, and you can start as soon as you get certified according to your state’s laws.
5. Cybersecurity Project Manager
The entire world functions in a digital space now that almost everyone has access to and relies on the internet. It equally presents a world of possibilities and challenges. Companies need cybersecurity managers to protect their data and projects from hackers and competitors. Around 3.5 million jobs will open to new talent by 2021, which is a 350% growth from 2013.
Consider Your Skills
Think about your current experience and what you want to learn in the future. You might be the perfect candidate for some of these in-demand roles this year.
Farming is challenging work — you have to wake up early, work grueling hours and deal with emergencies as they arise. If you want to ensure that you have the best crops and livestock, then you need to make sure that you’re getting everything done correctly and promptly.
In the past, farmers had to rely on their knowledge and work ethic to get tasks done on time.
Thankfully, this is no longer the case. There are several ag-tech gadgets that you can purchase that will help your farm or agribusiness reach its full potential.
1 – Rugged Computer
This is the most critical piece of ag-tech that you can have on your farm. Rugged computers are high-quality pieces of machinery that can be used in extreme environments and weather conditions. Additionally, many rugged computer monitors have LCD touchscreens, making them easy to use and see (even in poor lighting conditions).
Modern farmers rely on rugged computers to access important data, use agricultural programs and communicate with their employees. Top-of-the-line rugged computers can run Windows 10, giving you access to a plethora of applications and digital services.
These versatile pieces of ag-tech can be installed in your tractors and motorized harvesting equipment. This means that you can take them out into the field and use them while you work.
If you’re planning on purchasing one or more rugged computers for your agribusiness, you should go to a reliable and experienced manufacturer that makes custom products, like Smallpc.com. These companies provide their customers with high-quality products and unmatchable service.
2 – Livestock Sensors
Do you ever wish that your livestock could tell you when they’re hungry, thirsty or fertile? Have you ever lost an animal only to find it several miles away?
If you said yes to either of the questions above, then you need to invest in livestock sensors for your farm. Farmers can use livestock sensors to track:
Fertility
Hunger
Location
Temperature
Health
These gadgets use GPS (global positioning system) and RFID (radio frequency identification) systems to track these essential details. You can access this information from remote locations, which gives you the ability to watch your livestock without physically being at your farm.
3 – Telematics Technology
Some farmers like to claim that their equipment “speaks” to them. Although this may be a slight exaggeration, you can learn more about your motorized equipment, like your tractors and harvesters, by using telematics technology.
Farmers can use telematics technology to track their motorized equipment. Additionally, farmers can monitor important information like their fuel levels and harvesting progress.
Telematics devices obtain this information by utilizing both cellular and satellite communications. This information can be accessed via smartphone or rugged computer, minimizing the amount of time you and your employees have to spend in the office.
Regardless of the industry, it’s always better to work smarter, not harder. However, this saying rings particularly true in the agricultural sector. To do this, you need to invest in tried-and-true ag-tech gadgets like rugged computers, livestock sensors, and telematics technology.
Miley on February 15, 2020 
